Performance Marketing Copywriter at One

In this role, I created programmatic, performance max, and paid social ads for a fintech banking app. I worked on the launch of Credit Builder, their Spring of 2024 tax refund campaign, cash-back campaigns, and more. My work directly led to an influx of consumers reaching engaging landing pages. Additionally, I contributed to One's 4.0 brand refresh during the redesign of One Debit.